Amara's Digital Media Blog

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on November 07, 2023

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Introduction

Hi, my name is Amara Newsom. I am from Kennesaw, Georgia. I am currently a senior majoring in Communications at Limestone University. I also play basketball. In five years, I plan to have a job where I can write, cover the social media page, and/or work in public relations for a company. I love to listen to music on my free time!

The 25-Year Bet About Technology

For this assignment, we discussed the 25-Year bet placed by Kevin Kelly and Kirkpatrick Sale in 1995. Who is Kevin Kelly? Kevin Kelly is a Senior Maverick and cofounder of WIRED. He is a writer obsessed with the advancements of technology and how it will continue to positively impact our world in the coming years. He determined technology was an important aspect to our society after his travels to Asia and India. He is a competitive man who is confident in his own beliefs and would even go as far as to make a scientific bet against Sale’s who is someone with contradictory beliefs to his own. He is a strong activist from his time that uses his words to convince others of the excitement of a world of technology. Who is Patrick Sale? Kirkpatrick Sale is a man of strong hate for technology. He is a huge supporter of the Luddites and has written books about how technology will doom our world, not just in our society but the natural world as well. He is the author of Rebels Against the

Exploring Brand Guides

One thing I noticed about all the different brand guides out there is that there are so many different ways someone or something can express themselves. When creating your own brand, you have the luxury of diversifying yourself from the crowd and making your brand outline all there is to know about you. By just one look, the public can tell who you are and what you stand for once you have branded yourself correctly. Branding yourself means consistency. Nike is known for their swoosh, Skype is known for their bubbly font, Netflix is known for their big red letter N, etc. For my personal brand, I wanted to show my love for neutrals because they can go with everything, but still wanted to add a pop of color. My favorite color has been green for a minute now, so I made sure to find a palette that started with green. The palette I chose includes a dark olive green, a light olive green, a light beige, a pale orange, and the last color is a little random but flows well, a purply pink.

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